MOONLIT ROAD EXCHANGE

BRAND DESIGNER @ MOONLIT ROAD EXCHANGE

Moonlit Road Exchange is an online-based vintage clothing shop. With pieces ranging from as early as 1800s to Y2K, MRE always carries a curated collection of vintage items for true fashion lovers and nostalgics alike. Working hand-in-hand, the Founder & I created the brand from the ground up—from name ideation, logo development, to the final website.

LOGO DEVELOPMENT

We wanted to give the brand a bit of a mascot-like logo that felt friendly, nostalgic, and a little magical—after a few (thousand) sketches later we hand a rough draft to start with. Add in some tweaks and font customizations, and we got our final product.

Logo set created within Adobe Illustrator.

LOGO AND ICON SET